Business Manager for Facebook and Instagram is a free tool that helps businesses oversee all of their Meta related pages, accounts and business assets all in one place. It allows businesses to easily create and manage ads, track performance across all accounts, as well as track what’s working through ‘Insights’. Here is a step-by-step guide to setting up a Facebook Business Manager account:
Go to business.facebook.com and click on the "Create Account" button.
Enter your business name and choose the primary business category that best describes your business.
Enter your business email address and create a password for your Business Manager account.
Click on the "Continue" button to proceed to the next step.
Confirm your business email address by following the instructions in the email sent to you by Facebook.
Once your email address is confirmed, you will be taken to the Business Manager dashboard.
From the dashboard, you can add Facebook page, Instagram account, and other assets to your Business Manager account. To do this, click on the "Add" button in the top right corner of the dashboard and select the appropriate asset type.
You can also invite team members to collaborate on your pages through your new Business Manager account. To do this, click on the "People" tab in the left menu and then click on the "Add" button. Enter the email address of the team member you want to invite and select their role (e.g. Admin, Employee, etc.), each role has a different level of access and rights that can be performed on each business page/account.
Once you have added your business assets and invited team members to your Business Manager account, you are ready to start managing your business on Facebook and Instagram, all from one place.
Note, you will need to have a Facebook page and Instagram account set up before you can add them to your Business Manager account. If you do not already have a Facebook page or Instagram account, you can create them through the Business Manager dashboard by clicking on the "Create" button in the top right corner of the dashboard and follow the step by step instructions.
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